TERMS OF SERVICE
Here are our rules for working together. They make sure you’re happy, we’re happy and we are able to continue making more and more small businesses happy.
Unfortunately, if you break them, we’ll have to close your account and you’ll lose any credit you have with us and the opportunity to work with us again. We can change these at any time without notice.
Please see below for the relevant Terms of Service for your model.
“PR Backlinks” orders
1. General & Order of Precedence
Any information, representations, examples, or statements made in proposals, on our website, in marketing materials, emails, calls, or other conversations are provided for general guidance only and do not form part of this agreement. In the event of any inconsistency, these Terms and Conditions take precedence and supersede all prior communications, whether written or verbal.
For the avoidance of doubt, no marketing content, sales communication, proposal, estimate, example, or informal correspondence shall override or amend these Terms unless expressly agreed in writing and signed by an authorised director of the company.
By proceeding with your purchase, you confirm that you have read, understood, and agreed to these Terms. For clients engaged via invoice, email confirmation, onboarding, or commencement of work shall constitute full acceptance of these Terms.
The client confirms that no reliance has been placed on any statement, promise, or representation not expressly set out in these Terms.
These Terms shall govern all services provided and shall take precedence over any conflicting terms in any other agreement, except where expressly agreed in writing by an authorised director.
2. Who We Are
We are 15486963 Canada Inc., operating as No Strings Public Relations.
Registered Address: Unit #400, 111 2 Ave S, Saskatoon, SK S7K 1K6, Canada.
3. Client Responsibilities
You confirm that all information you provide, including business history, expert or spokesperson details and credentials, product, service and story details, testimonials, media claims, and affiliations, is true, accurate, and complete.
You must inform us of any reputational, legal, regulatory, or ethical risks, including criminal convictions, insolvency, liquidation, investigations, adverse press, or controversial associations.
You are responsible for clearly identifying any topics, angles, claims, industries, or subject matter that must be avoided when we are drafting or pitching content on behalf of your expert or spokesperson. Failure to disclose topics to avoid does not constitute grounds for complaint, withdrawal, or refund.
Providing false, misleading, incomplete, or withheld information constitutes a material breach and may result in immediate termination without refund.
4. Client Acknowledgement & Due Diligence
The client acknowledges and agrees that No Strings Public Relations is a specialist professional services provider with relevant expertise, experience, and operational capability in the services offered.
By entering into this agreement, the client confirms that they have conducted their own independent due diligence, including reviewing our website, materials, processes, pricing, and service model, and have decided to engage our services based on their own assessment, not on any guarantee of outcomes.
The client confirms they have had the opportunity to ask questions, seek clarification, and obtain independent advice prior to engagement, and that no reliance has been placed on informal statements, examples, or representations outside these Terms.
5. How We Charge
Orders for PR Backlinks can be paid either in full upfront or via a monthly payment plan, depending on the option selected at checkout.
If you choose to pay upfront, the full amount is charged at the time of purchase.
If you choose a payment plan, your first payment is taken at the time of purchase and the remaining payments are automatically charged each month.
Payment Plans
Your first payment is taken when you place your order. Remaining payments will be automatically charged at 12:00am UK time on the same calendar date each month as your initial payment.
Example: If your order is placed on 14 April, subsequent payments will be charged at 12:00am on the 14th of each following month.
If a scheduled payment fails or is missed, your payment plan will be terminated immediately. Your order will be cancelled, our obligation to deliver further links will end, and all payments already made will be non-refundable.
Work begins immediately upon receipt of payment. Payments cover professional services already undertaken and ongoing, including but not limited to research, media analysis, journalist outreach, editorial pitching, negotiation with publications, and link acquisition activity. As such, payments compensate for professional services performed and not solely for links delivered at a later date.
For the avoidance of doubt, all purchases are for professional PR and outreach services. Any references to ‘links’ describe intended outcomes and do not alter the service-based nature of the agreement.
We are not required to evidence or quantify the volume of work performed prior to suspension, publication, or completion.
6. Refunds & Cancellations
All payments are final. No refunds are offered as payments cover professional services performed and ongoing work undertaken immediately after purchase. Once your first payment is processed, your order cannot be cancelled by you for any reason, regardless of delivery stage, outcomes, or expectations.
6A. Commencement of Work
If a client requests termination or ceases cooperation before completion of the order, all payments made remain payable and non-refundable, and any remaining undelivered links are forfeited unless we agree
otherwise in writing.
Due to the nature of digital PR, editorial outreach, and link acquisition, work begins immediately once payment is received.
Activities may include research, media analysis, journalist outreach, editorial pitching, negotiation with publications, and coordination of editorial opportunities.
Payments therefore compensate for professional services already performed and ongoing work undertaken, and not solely for links delivered at a later stage.
7. Onboarding, Systems & Way of Working
You must complete all onboarding steps, forms, and communications through our designated systems, including the Monday.com portal, or agreed alternatives where expressly confirmed in writing. You must follow all instructions exactly, including tagging designated support channels (e.g. @Help Desk), submitting required forms, and scheduling calls via provided links.
Failure to follow instructions or complete onboarding properly may delay, limit, pause, or prevent service delivery and does not entitle you to a refund. We are not required to operate outside our systems, workflows, or approved processes.
We reserve the right to refuse, suspend, or discontinue services at our sole discretion where payment risk, client conduct, or commercial alignment is deemed unsuitable.
8. What Counts as a Link
A link is a backlink to your website that meets the following criteria:
Average Domain Rating (DR) 70 per order, according to Ahrefs.
DoFollow or NoFollow links both count, typically delivered as a mix.
Duplicate Domains
Up to three unique links from the same domain may count toward an order, provided each appears in a separate, original article. Any additional links from the same domain beyond the first three do not count toward your order.
Syndicated Articles
Syndicated articles with links: We’ll count one link (can be NoFollow ) from syndicated content toward your order. Any other versions will only count if they are dofollow.
Examples:
If an article is syndicated three times and two links are NoFollow while one is DoFollow , two links count toward your order.
If an article is syndicated three times and all three links are NoFollow , one link counts toward your order.
9. Important Editorial Disclosures
Your purchase is for professional PR outreach services designed to secure editorial backlinks. Links are secured from predominantly UK and US publications, although coverage may also appear on international or syndicated sites depending on editorial distribution.
We do not guarantee control over article copy, context, tone, positioning, or anchor text used by journalists or publications. Articles may include broader commentary or expert input that is not niche- or brand-specific.
We do not guarantee SEO outcomes, search engine rankings, traffic, or commercial results. We do not guarantee the number of pitches, press releases, or links delivered within any specific timeframe.
If you agree to purchase additional links beyond your initial order, your card on file will be charged as those links are published.
10. How We Work
Links may be secured through a combination of:
Expert insights – authoritative quotes, tips, and analysis provided to journalists seeking contributors.
Organic press release pitching – pitching news, stories, or expert commentary directly to journalists for earned coverage.
Press release partnerships – collaborating with trusted publishers and editorial partners to place content on high-authority media sites.
11. Delivery Timelines
Advertised delivery timelines are guidelines only. Actual delivery may vary depending on journalist demand, editorial schedules, publication lead times, and other factors beyond our control.
Delivery timelines begin only once onboarding is complete, including receipt of required materials and creation of your expert profile.
11A. Nature of Editorial Placement
The client acknowledges that editorial coverage and backlinks are secured through independent journalists, editors, publishers, and media organisations who operate outside our control.
Publication timing, editorial decisions, article content, link placement, anchor text, and distribution (including syndication) are determined solely by the publication.
As a result, we cannot guarantee when coverage will appear, how articles will be written, or how links will be presented within editorial content.
12. Content Authority, Approvals & Marketing Rights
Unless otherwise agreed in writing, we retain ownership of all content we create.
By default, no client sign-off is required. If we write content without your sign-off, you authorise us to draft and pitch content on your behalf without requiring your prior approval and without holding us liable for editorial decisions, outcomes, or publication results.
Where sign-off is exceptionally agreed in writing, failure to provide feedback within a reasonable timeframe authorises us to proceed with pitching without approval, and we shall have no liability whatsoever arising from that decision or any resulting publication.
If we are engaged on behalf of your client, you confirm that you have obtained their consent for us to draft and pitch content under the same terms, without requiring prior approval and without holding us liable.
Unless restricted in writing, we may reference your brand, logo, or collaboration for marketing and case study purposes.
You acknowledge and agree that the focus of this service is on securing authoritative editorial links at scale, not on guaranteeing specific article tone, wording, positioning, messaging, or content styles.
13. Irrevocability of Pitches, Publications & Links
Once content has been pitched to a journalist, editor, publisher, or media outlet, we cannot and will not withdraw, amend, suppress, or request the removal of any pitch, article, link, mention, or publication, whether published, scheduled, syndicated, or archived.
You acknowledge that editorial content is controlled solely by journalists and publishers, not by us, and that requests to remove, alter, or retract coverage, links, or mentions are outside our control and responsibility. This includes, without limitation, changes of preference, brand repositioning, reputational concerns, affiliate considerations, or post-publication objections.
No refunds, credits, substitutions, or replacements will be offered in relation to content that has been pitched, published, syndicated, or linked.
14. Exclusivity During Engagement
While working with us, you agree that neither you nor any third party acting on your behalf (including agencies, PR firms, consultants, employees, contractors, or representatives) will pitch your brand or expert(s) directly to the media unless expressly agreed in writing.
This restriction exists to prevent duplication, reputational damage, conflicting outreach, and confusion for journalists.
If any journalist, editor, publisher, or media representative contacts you directly in relation to your brand, expert(s), or any topic within the scope of our engagement, you must promptly forward that communication to us and not respond directly unless we have provided written approval to do so.
15. Affiliate Program Memberships
If you participate in affiliate programmes, any links secured through our work that a publication treats as affiliate links still count as delivered links under your order.
16. Indemnity
You agree to indemnify and hold us harmless against claims, losses, damages, liabilities, or expenses arising from false or misleading information provided by you, breaches of these Terms, or unlawful, unethical, or negligent conduct.
17. No Chargebacks or Disputes
You agree not to initiate chargebacks, payment disputes, or payment reversals with your bank, card provider, or payment processor in relation to services provided under these Terms. Any such action constitutes a material breach of this agreement.
In the event of a chargeback or dispute, we reserve the right to suspend all services immediately and recover any outstanding balances, costs, administrative fees, and collection expenses arising from the dispute.
In addition, the client shall be responsible for all reasonable costs incurred in recovering overdue amounts, including but not limited to legal fees, court costs, enforcement costs, collection costs, and administrative expenses.
Any chargeback, payment dispute, or reversal initiated by the client shall be considered prima facie evidence of material breach of this agreement.
18. Data Privacy
We collect, process, and store personal and business data in accordance with our Privacy Policy. By purchasing our services, you consent to such processing for service delivery, account management, compliance, and internal business operations.
19. Changes to These Terms
We reserve the right to amend, update, or replace these Terms and Conditions at any time. Any changes will take effect once published on our website or otherwise communicated to you.
Your continued use of our services after such changes constitutes acceptance of the updated Terms. It is your responsibility to review the Terms periodically.
20. Governing Law & Jurisdiction
These Terms and Conditions are governed by and construed in accordance with the laws of the Province of Saskatchewan and the federal laws of Canada applicable therein.
You agree that any dispute, claim, or proceeding arising out of or relating to these Terms or our services shall be subject to the exclusive jurisdiction of the courts of Saskatchewan, Canada.
21. Net Payment Terms (Credit Accounts)
Net payment terms (including Net30) are offered strictly at our sole discretion and must be agreed in writing prior to the commencement of work.
Unless expressly agreed otherwise, our standard terms require payment upfront.
Where Net terms are granted:
a) All invoices must be paid in full by the stated due date. Time is of the essence in respect of all payment obligations.
b) Failure to make payment by the due date constitutes a material breach of this agreement.
c) In the event of late or missed payment, we reserve the right, without notice, to:
immediately suspend all services and delivery;
revoke any agreed Net terms;
require all future work to be paid upfront; and
withhold further delivery until payment is received in full.
d) Suspension of services due to non-payment does not relieve the client of their obligation to pay any outstanding amounts in full.
e) If any invoice is not paid by its due date, all outstanding amounts become immediately due and payable. We reserve the right to demand immediate payment of all outstanding invoices at any time following a missed payment, regardless of any previously agreed payment schedule or terms. This applies to all payment plans, instalments, and staged payments.
f) We reserve the right to withdraw or amend Net terms at any time, for any reason, including but not limited to payment behaviour, credit risk, or changes in engagement scope.
g) The provision of Net terms does not alter the nature of the services provided, which remain payable for professional services performed and ongoing, and are not contingent on outcomes, deliverables, or publication timing.
h) Where services are purchased on behalf of a third party or end client, the contracting party remains fully liable for all payments, regardless of whether they have been paid by their own client.
i) We shall have no obligation to mitigate loss or continue services in the event of non-payment. The client acknowledges that any suspension or delay resulting from non-payment may impact timelines, opportunities, or outcomes, and agrees that we shall have no liability whatsoever for any loss, damage, or consequences arising from such impact.
j) We reserve the right to charge interest on overdue invoices at a rate of 2% per month (or the maximum rate permitted by law, if lower), calculated daily and compounded monthly, from the due date until payment is received in full. Interest shall accrue automatically without the need for notice.
“Online Brand Media Mentions” Orders
1. General & Order of Precedence
Any information, representations, examples, or statements made in proposals, on our website, in marketing materials, emails, calls, or other conversations are provided for general guidance only and do not form part of this agreement. In the event of any inconsistency, these Terms and Conditions take precedence and supersede all prior communications, whether written or verbal.
For the avoidance of doubt, no marketing content, sales communication, proposal, estimate, example, or informal correspondence shall override or amend these Terms unless expressly agreed in writing and signed by an authorised director of the company.
By proceeding with your purchase, you confirm that you have read, understood, and agreed to these Terms.
For clients engaged via invoice, email confirmation, onboarding, or commencement of work, such actions shall constitute full acceptance of these Terms.
The client confirms that no reliance has been placed on any statement, promise, or representation not expressly set out in these Terms.
These Terms shall govern all services provided and shall take precedence over any conflicting terms in any other agreement, except where expressly agreed in writing by an authorised director.
2. Who We Are
We are 15486963 Canada Inc., operating as No Strings Public Relations.
Registered Address:
Unit #400, 111 2 Ave S, Saskatoon, SK S7K 1K6, Canada.
3. Client Responsibilities
You confirm that all information you provide, including business history, expert or spokesperson details and credentials, product, service and story details, testimonials, media claims, and affiliations, is true, accurate, and complete.
You must inform us of any reputational, legal, regulatory, or ethical risks, including criminal convictions, insolvency, liquidation, investigations, adverse press, or controversial associations.
You are responsible for clearly identifying any topics, angles, claims, industries, or subject matter that must be avoided when we are drafting or pitching content on behalf of your expert or spokesperson. Failure to disclose topics to avoid does not constitute grounds for complaint, withdrawal, or refund.
Providing false, misleading, incomplete, or withheld information constitutes a material breach and may result in immediate termination without refund.
4. Client Acknowledgement & Due Diligence
The client acknowledges and agrees that No Strings Public Relations is a specialist professional services provider with relevant expertise, experience, and operational capability in the services offered.
By entering into this agreement, the client confirms that they have conducted their own independent due diligence, including reviewing our website, materials, processes, pricing, and service model, and have decided to engage our services based on their own assessment, not on any guarantee of outcomes.
The client confirms they have had the opportunity to ask questions, seek clarification, and obtain independent advice prior to engagement, and that no reliance has been placed on informal statements, examples, or representations outside these Terms.
5. How We Charge
Orders for Online Brand Media Mentions can be paid either in full upfront or via a monthly payment plan, depending on the option selected at checkout.
If you choose to pay upfront, the full amount is charged at the time of purchase.
If you choose a payment plan, your first payment is taken at the time of purchase and the remaining payments are automatically charged each month.
Payment Plans
Your first payment is taken when you place your order. Remaining payments will be automatically charged at 12:00am UK time on the same calendar date each month as your initial payment.
Example: If your order is placed on 14 April, subsequent payments will be charged at 12:00am on the 14th of each following month.
If a scheduled payment fails or is missed, your payment plan will be terminated immediately. Your order will be cancelled, our obligations to deliver further mentions will end, and all payments already made will be non-refundable.
Work begins immediately upon receipt of payment. Payments cover professional services already undertaken and ongoing, including but not limited to research, media analysis, journalist outreach, editorial pitching, negotiation with publications, and brand mention acquisition activity.
Payments compensate for professional services performed and not solely for mentions delivered at a later date.
For the avoidance of doubt, all purchases are for professional PR and outreach services. Any references to “mentions” describe intended outcomes and do not alter the service-based nature of the agreement.
We are not required to evidence or quantify the volume of work performed prior to suspension, publication, or completion.
6. Refunds & Cancellations
All payments are final. No refunds are offered as payments cover professional services performed and ongoing work undertaken immediately after purchase.
Once your first payment is processed, your order cannot be cancelled by you for any reason, regardless of delivery stage, outcomes, or expectations.
6A. Commencement of Work
If a client requests termination or ceases cooperation before completion of the order, all payments made remain payable and non-refundable, and any remaining undelivered mentions are forfeited unless we agree otherwise in writing.
Due to the nature of digital PR and editorial outreach, work begins immediately once payment is received.
Activities may include research, media analysis, journalist outreach, editorial pitching, negotiation with publications, and coordination of editorial opportunities.
Payments therefore compensate for professional services already performed and ongoing work undertaken, and not solely for mentions delivered at a later stage.
7. Onboarding, Systems & Way of Working
You must complete all onboarding steps, forms, and communications through our designated systems, including the Monday.com portal, or agreed alternatives where expressly confirmed in writing.
You must follow all instructions exactly, including tagging designated support channels (e.g. @Help Desk), submitting required forms, and scheduling calls via provided links.
Failure to follow instructions or complete onboarding properly may delay, limit, pause, or prevent service delivery and does not entitle you to a refund.
We are not required to operate outside our systems, workflows, or approved processes.
We reserve the right to refuse, suspend, or discontinue services at our sole discretion where payment risk, client conduct, or commercial alignment is deemed unsuitable.
8. What Counts as a Mention
A mention is defined as an editorial reference to your brand, product, service, expert, or organisation within an article published on a third-party media website.
Mentions may include:
Brand references
Expert quotes
Commentary contributions
Product recommendations
Inclusion within editorial lists or features
Mentions may or may not include a hyperlink to your website.
If a hyperlink is included, it may be DoFollow or NoFollow depending on editorial policy.
Both linked and non-linked mentions count toward your order.
9. Important Editorial Disclosures
Your purchase is for professional PR outreach services designed to secure editorial brand mentions.
Mentions are secured from predominantly UK and US publications, although coverage may also appear on international or syndicated sites depending on editorial distribution.
We do not guarantee control over article copy, context, tone, positioning, or wording used by journalists or publications.
Articles may include broader commentary or expert input that is not niche- or brand-specific.
We do not guarantee SEO outcomes, search engine rankings, traffic, or commercial results.
We do not guarantee the number of pitches, press releases, or mentions delivered within any specific timeframe.
10. How We Work
Mentions may be secured through a combination of:
Expert insights
Authoritative quotes, tips, and analysis provided to journalists seeking contributors
Organic press release pitching
Pitching news, stories, or expert commentary directly to journalists for earned editorial coverage
Press release partnerships
Collaborating with trusted publishers and editorial partners to place editorial content on media sites
11. Delivery Timelines
Advertised delivery timelines are guidelines only.
Actual delivery may vary depending on journalist demand, editorial schedules, publication lead times, and other factors beyond our control.
Delivery timelines begin only once onboarding is complete, including receipt of required materials and creation of your expert profile.
11A. Nature of Editorial Placement
The client acknowledges that editorial coverage and brand mentions are secured through independent journalists, editors, publishers, and media organisations who operate outside our control.
Publication timing, editorial decisions, article content, and distribution (including syndication) are determined solely by the publication.
As a result, we cannot guarantee when coverage will appear or how mentions will be presented within editorial content.
12. Content Authority, Approvals & Marketing Rights
Unless otherwise agreed in writing, we retain ownership of all content we create.
By default, no client sign-off is required. If we write content without your sign-off, you authorise us to draft and pitch content on your behalf without requiring prior approval.
Where sign-off is exceptionally agreed in writing, failure to provide feedback within a reasonable timeframe authorises us to proceed with pitching without approval.
Unless restricted in writing, we may reference your brand, logo, or collaboration for marketing and case study purposes.
13. Irrevocability of Pitches, Publications & Mentions
Once content has been pitched to a journalist, editor, publisher, or media outlet, we cannot and will not withdraw, amend, suppress, or request the removal of any pitch, article, mention, or publication.
Editorial content is controlled solely by journalists and publishers.
Requests to remove, alter, or retract coverage are outside our control and responsibility.
14. Exclusivity During Engagement
While working with us, you agree that neither you nor any third party acting on your behalf (including agencies, PR firms, consultants, employees, contractors, or representatives) will pitch your brand or expert(s) directly to the media unless expressly agreed in writing.
This restriction exists to prevent duplication, reputational damage, conflicting outreach, and confusion for journalists.
If any journalist, editor, publisher, or media representative contacts you directly in relation to your brand, expert(s), or any topic within the scope of our engagement, you must promptly forward that communication to us and not respond directly unless we have provided written approval to do so.
15. Affiliate Program Memberships
If you participate in affiliate programmes, any editorial coverage secured through our work that a publication treats as affiliate content still counts as a delivered mention.
16. Indemnity
You agree to indemnify and hold us harmless against claims, losses, damages, liabilities, or expenses arising from false or misleading information provided by you.
17. No Chargebacks or Disputes
You agree not to initiate chargebacks, payment disputes, or payment reversals with your bank, card provider, or payment processor in relation to services provided under these Terms. Any such action constitutes a material breach of this agreement.
In the event of a chargeback or dispute, we reserve the right to suspend all services immediately and recover any outstanding balances, costs, administrative fees, and collection expenses arising from the dispute.
In addition, the client shall be responsible for all reasonable costs incurred in recovering overdue amounts, including but not limited to legal fees, court costs, enforcement costs, collection costs, and administrative expenses.
Any chargeback, payment dispute, or reversal initiated by the client shall constitute prima facie evidence of material breach of this agreement.
18. Data Privacy
We collect, process, and store personal and business data in accordance with our Privacy Policy.
19. Changes to These Terms
We reserve the right to amend these Terms at any time. Continued use of our services constitutes acceptance.
20. Governing Law & Jurisdiction
These Terms are governed by the laws of Saskatchewan, Canada, and disputes fall under the exclusive jurisdiction of Saskatchewan courts.
21. Net Payment Terms (Credit Accounts)
Net payment terms (including Net30) are offered strictly at our sole discretion and must be agreed in writing prior to the commencement of work.
Unless expressly agreed otherwise, our standard terms require payment upfront.
a) All invoices must be paid in full by the stated due date. Time is of the essence in respect of all payment obligations.
b) Failure to make payment by the due date constitutes a material breach of this agreement.
c) In the event of late or missed payment, we reserve the right, without notice, to:
immediately suspend all services and delivery;
revoke any agreed Net terms;
require all future work to be paid upfront; and
withhold further delivery until payment is received in full.
d) Suspension of services due to non-payment does not relieve the client of their obligation to pay any outstanding amounts in full.
e) If any invoice is not paid by its due date, all outstanding amounts become immediately due and payable. We reserve the right to demand immediate payment of all outstanding invoices at any time following a missed payment, regardless of any previously agreed payment schedule or terms. This applies to all payment plans, instalments, and staged payments.
f) We reserve the right to withdraw or amend Net terms at any time, for any reason, including but not limited to payment behaviour, credit risk, or changes in engagement scope.
g) The provision of Net terms does not alter the nature of the services provided, which remain payable for professional services performed and ongoing, and are not contingent on outcomes, deliverables, or publication timing.
h) Where services are purchased on behalf of a third party or end client, the contracting party remains fully liable for all payments, regardless of whether they have been paid by their own client.
i) We shall have no obligation to mitigate loss or continue services in the event of non-payment. The client acknowledges that any suspension or delay resulting from non-payment may impact timelines, opportunities, or outcomes, and agrees that we shall have no liability whatsoever for any loss, damage, or consequences arising from such impact.
j) We reserve the right to charge interest on overdue invoices at a rate of 2% per month (or the maximum rate permitted by law, if lower), calculated daily and compounded monthly, from the due date until payment is received in full.
“PR Subscription”, “Expert PR”, “Search PR” & “PR Plan”
1. General & Order of Precedence
Any information, representations, examples, or statements made in proposals, on our website, in marketing materials, emails, calls, or other conversations are provided for general guidance only and do not form part of this agreement.
In the event of any inconsistency, these Terms and Conditions take precedence and supersede all prior communications, whether written or verbal.
For the avoidance of doubt, no marketing content, sales communication, proposal, estimate, example, or informal correspondence shall override, amend, or form part of these Terms unless expressly agreed in writing and signed by an authorised director of the company.
By proceeding with our services, you confirm that you have read, understood, and agreed to these Terms.
2. Who We Are
We are 15486963 Canada Inc., operating as No Strings Public Relations.
Registered Address:
Unit #400, 111 2 Ave S
Saskatoon, SK S7K 1K6
Canada
3. Client Responsibilities
You confirm that all information you provide, including business history, expert or spokesperson details and credentials, product, service and story details, testimonials, media claims, and affiliations, is true, accurate, and complete.
You must inform us of any reputational, legal, regulatory, or ethical risks, including criminal convictions, insolvency, liquidation, investigations, adverse press, or controversial associations.
Providing false, misleading, or incomplete information constitutes a material breach and may result in immediate termination without refund.
Expert & Spokesperson Representations
You confirm that any expert, spokesperson, founder, or representative presented for media commentary is genuine, appropriately qualified, and authorised to speak on behalf of the brand.
You confirm that such individuals do not have undisclosed criminal convictions, regulatory sanctions, investigations, fraudulent credentials, or reputational issues that could reasonably damage media credibility or expose our company to reputational harm.
You agree to immediately notify us of any reputational, legal, or regulatory issues that arise during the engagement.
Failure to disclose such matters may result in immediate suspension or termination of services without refund.
We reserve the right to refuse to promote any individual, brand, product, or service that we believe presents a reputational, legal, ethical, or regulatory risk.
4. Client Acknowledgement & Due Diligence
The client acknowledges and agrees that No Strings Public Relations is a specialist professional services provider with relevant expertise, experience, and operational capability in the services offered.
By entering into this agreement, the client confirms that they have conducted their own independent due diligence, including reviewing our website, materials, processes, pricing, and service model, and have decided to engage our services based on their own assessment, not on any guarantee of outcomes.
The client confirms they have had the opportunity to ask questions, seek clarification, and obtain independent advice prior to engagement, and that no reliance has been placed on informal statements, examples, or representations outside these Terms.
5. PR Services & No Guarantees
PR results are never guaranteed.
We do not promise media coverage, backlinks, publication in specific outlets, article tone, format, images, timing, or outcomes.
We do not control journalist interest, editorial decisions, article content, publication format, or backlink inclusion.
PR success depends on journalist demand, editorial judgment, news relevance, timing, and client cooperation.
6. How PR Works & Maximising Results
PR is a collaborative process between journalists and brands.
Journalists require timely, relevant content, and brands provide insight and expertise in exchange for exposure.
PR supports brand awareness, credibility, SEO visibility and AI search visibility, but should form part of a broader marketing strategy.
PR takes time. Articles may take weeks or months to publish, and results often compound over time.
Clients are expected to maintain realistic expectations and focus on long-term exposure rather than individual placements.
6A. Editorial Independence
All editorial decisions remain solely with journalists, editors, and publications.
We do not control whether coverage is published, how articles are written, what quotes are used, whether backlinks are included, or how content is edited.
Media coverage may be edited, shortened, syndicated, updated, or removed by publications at any time without notice.
7. Onboarding, Systems & Way of Working
You must complete all onboarding steps, forms, and communications through our designated systems, including the Monday.com portal, or agreed alternatives where expressly confirmed in writing.
You must follow all instructions exactly, including tagging designated support channels (e.g. @Help Desk), submitting required forms, and scheduling calls via provided links.
Failure to follow instructions or complete onboarding properly may delay, limit, pause, or prevent service delivery and does not entitle you to a refund.
We are not required to operate outside our systems, workflows, or approved processes.
7A. Client Cooperation & Responsiveness
PR requires timely collaboration.
Delays in providing information, expert comments, product details, approvals, or availability for journalist requests may result in missed media opportunities.
Failure to respond within a reasonable timeframe may reduce campaign effectiveness and does not entitle the client to refunds, credits, or subscription extensions.
7B. Inactive Accounts
If a client becomes inactive or unresponsive for fourteen (14) days or more, proactive campaign activity may pause until communication resumes.
Subscription fees remain payable during periods of inactivity.
8. Subscription, Billing & How We Charge
Subscriptions renew automatically each month on your renewal date.
Payments are processed at 12:00am UK time.
For example, if you sign up on the 14th of a month, you will be billed at 12:00am on the 14th of each following month.
Work begins immediately upon onboarding and payment.
Subscription fees cover professional PR services including strategy, research, story development, media outreach, journalist engagement, and campaign management.
Fees compensate for work undertaken and not solely for media coverage secured at a later date.
Office closures, including holidays and weekends, do not automatically entitle clients to refunds.
All subscription fees are non-refundable and non-prorated. Once a billing cycle has commenced, the full fee for that period remains payable regardless of cancellation timing, account closure, or level of service usage.
Subscription fees are not calculated on a daily, usage, or time-apportioned basis under any circumstances.
9. Failed Payments Account Pauses
If a payment fails, we may retry automatically.
After three (3) days of non-payment, proactive work may be paused.
Your account remains chargeable until cancellation is completed via the portal.
After ten (10) days of non-payment, we may cancel the subscription, but all outstanding invoices remain due and payable.
10. Minimum Term, Cancellation & Termination
Subscriptions require a minimum commitment of three (3) months.
After the initial three-month period, subscriptions continue on a rolling monthly basis.
10A. Cancellation
Cancellation requires one full billing cycle notice and must be completed through the designated portal.
Once cancellation is submitted, one final billing cycle will apply before the subscription ends.
Cancellation requests submitted via email, message, or verbal communication do not constitute valid cancellation.
Examples
If your subscription renews on the 14th of each month:
• If cancellation is submitted on 10 April, the 14 April payment will still apply, and the subscription will end 14 May.
• If cancellation is submitted on 20 April, the 14 May payment will still apply, and the subscription will end 14 June.
In all cases, one final billing cycle applies after cancellation is submitted.
Cancellation requests submitted via email, message, or verbal communication do not constitute valid cancellation.
10B. Immediate Cancellation vs Notice Period
If a client requests that their account be closed immediately, we will action this instruction and cease all services, access, and ongoing work from that point.
However, the required notice period and associated billing obligations will still apply in full.
Immediate closure:
does not waive, reduce, or prorate the final billing cycle
may result in a reduction or cessation of services during the notice period
is carried out at the client’s instruction and does not give rise to any entitlement to refund, credit, or adjustment
The client acknowledges that immediate closure constitutes an early cessation of service delivery but not of the billing obligation.
10C. Termination by Us
We may terminate services immediately and without refund in cases including, but not limited to:
material breach
false or misleading information
failure to disclose reputational or legal risks
abusive or threatening behaviour
non-payment
reputational, legal, regulatory, or operational risk to our business
In such cases:
all fees paid remain non-refundable
all outstanding invoices remain due and payable in full
no refund, credit, or adjustment will be issued for any portion of the current or future billing cycles
Termination does not affect accrued rights, outstanding invoices, or obligations owed to us.
10E. Effect of Account Closure
Where an account is closed at any point during an active billing cycle, whether:
following client instruction, or
due to interpretation of a cancellation request
the billing cycle shall remain valid in full.
The client acknowledges that:
the subscription is not time-based or usage-based
closure of an account does not convert the service into a prorated model
no refund, credit, or adjustment is due for any unused portion of the billing cycle
The client further agrees that the timing, classification, or interpretation of a cancellation request may not be retrospectively disputed for the purpose of seeking a refund, credit, or adjustment once the account has been closed.
11. Calls & Meeting Policy
If you book a call and cannot attend, you must reschedule in advance.
Repeated no-shows may limit or remove eligibility for future calls.
12. Journalist Contact Details
We do not share journalist contact details unless the journalist explicitly requests a follow-up from you.
We may share journalist names, publications they write for, and confirmation of where press releases have been pitched.
12A. Media Coverage Changes
We are not responsible for articles, mentions, or backlinks that are edited, updated, archived, or removed by publications after publication.
Publications retain full editorial control over their content.
12B. Coverage After Cancellation
Due to the nature of PR and editorial publishing schedules, media coverage secured during an active subscription may appear after the subscription has ended.
Such coverage is still considered part of work completed during the active subscription period and does not entitle the client to refunds or credits.
13. Exclusivity During Engagement
While working with us, you agree that neither you nor any third party acting on your behalf (including agencies, PR firms, consultants, employees, contractors, or representatives) will pitch your brand or expert(s) directly to the media unless expressly agreed in writing.
This restriction exists to prevent duplication, reputational damage, conflicting outreach, and confusion for journalists.
If any journalist, editor, publisher, or media representative contacts you directly in relation to your brand, expert(s), or any topic within the scope of our engagement, you must promptly forward that communication to us and not respond directly unless we have provided written approval to do so.
14. Content Authority, Approvals & Marketing Rights
Unless otherwise agreed in writing, we retain ownership of all content we create.
If we write content without your sign-off, you authorise us to draft and pitch content on your behalf without requiring prior approval.
If we are engaged on behalf of your client, you confirm that you have obtained their consent for us to draft and pitch content under the same terms.
Unless restricted in writing, we may reference your brand, logo, or collaboration for marketing and case study purposes.
15. Indemnity
You agree to indemnify and hold us harmless against claims, losses, damages, liabilities, or expenses arising from:
• false or misleading information provided by you
• breaches of these Terms
• unlawful, unethical, or negligent conduct
16. No Chargebacks or Disputes
If a chargeback or payment dispute is initiated, we reserve the right to suspend services and recover all outstanding balances, administrative costs, and collection expenses arising from such dispute.
17. Data Privacy
We collect, process, and store personal and business data in accordance with our Privacy Policy.
By using our services, you consent to such processing for service delivery, account management, compliance, and internal operations.
18. Governing Law & Jurisdiction
These Terms are governed by the laws of Saskatchewan, Canada.
All disputes are subject to the exclusive jurisdiction of the courts of Saskatchewan.
We may recover reasonable legal costs incurred in enforcing these Terms.
19. Changes to Terms
We may amend these Terms and Conditions at any time.
Continued use of our services after updates are published constitutes acceptance.
It is the client’s responsibility to review the Terms regularly.
20. Agreement
By using our services, you confirm that you understand and accept these Terms and Conditions in full.
21. Net Payment Terms (Credit Accounts)
Net payment terms (including Net30) are offered strictly at our sole discretion and must be agreed in writing prior to the commencement of work.
Unless expressly agreed otherwise, our standard terms require payment upfront.
a) All invoices must be paid in full by the stated due date. Time is of the essence in respect of all payment obligations.
b) Failure to make payment by the due date constitutes a material breach of this agreement.
c) In the event of late or missed payment, we reserve the right, without notice, to:
immediately suspend all services and delivery;
revoke any agreed Net terms;
require all future work to be paid upfront; and
withhold further delivery until payment is received in full.
d) Suspension of services due to non-payment does not relieve the client of their obligation to pay any outstanding amounts in full.
e) If any invoice is not paid by its due date, all outstanding amounts become immediately due and payable. We reserve the right to demand immediate payment of all outstanding invoices at any time following a missed payment, regardless of any previously agreed payment schedule or terms. This applies to all payment plans, instalments, and staged payments.
f) We reserve the right to withdraw or amend Net terms at any time, for any reason, including but not limited to payment behaviour, credit risk, or changes in engagement scope.
g) The provision of Net terms does not alter the nature of the services provided, which remain payable for professional services performed and ongoing, and are not contingent on outcomes, deliverables, or publication timing.
h) Where services are purchased on behalf of a third party or end client, the contracting party remains fully liable for all payments, regardless of whether they have been paid by their own client.
i) We shall have no obligation to mitigate loss or continue services in the event of non-payment. The client acknowledges that any suspension or delay resulting from non-payment may impact timelines, opportunities, or outcomes, and agrees that we shall have no liability whatsoever for any loss, damage, or consequences arising from such impact.
j) We reserve the right to charge interest on overdue invoices at a rate of 2% per month (or the maximum rate permitted by law, if lower), calculated daily and compounded monthly, from the due date until payment is received in full.